Serving service businesses nationwide

Website design & marketing for service businesses ready to grow.

Help customers find you, understand what you do, and take the next step. We build and manage your website, SEO, ads, and follow-up around the work you want to win. Start with what your business needs most.

We start with the one system holding you back right now.

  1. 01

    Website design

    When your site is missing, weak, or outdated, you lose people before they ever call. We build a clean, trustworthy foundation that earns the click.

    Start here if you don't have a real website yet, or yours is weak or outdated.

  2. 02

    Lead capture & CRM

    Leads slip through the cracks: missed calls, forms in the wrong inbox, slow follow-up. We install capture and routing so every lead has an owner and a next step.

    Start here if leads come in but follow-up is messy or slow.

  3. 03

    SEO & paid ads

    Your lead path works, but not enough people see you. We add qualified demand through ads, Google visibility, and landing pages, with tracking so you know what's working.

    Start here if you need more people to find your business.

  4. 04

    Follow-up & reviews

    Quotes and past customers go cold and quietly cost you repeat work. We build follow-up for reviews, referrals, and reactivation so they come back.

    Start here if quotes and past customers are going cold.

  5. 05

    Business automation

    Your team repeats the same manual work every day. Once a process is proven, we automate the handoffs so it runs without depending on memory.

    Start here if manual, repetitive work is proven but slow.

Selected work

What growth looks like in practice.

Websites, ads, Google presence, tracking, and lead routing, built and run for local service businesses.

Website Square One built for TurnPro Aquatics
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Website · Ads · GBP · Tracking · Lead routing

TurnPro Aquatics

turnpro-aquatics.com

Square One mapped the path from paid traffic to lead capture for TurnPro (ads, Meta, Google profile, and tracking) and found the bottleneck between interest and booked revenue. CRM and lead-routing is the next phase.

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Website Square One built for Windcraft Multihulls
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Website · Inventory · Automation · Analytics

Windcraft Multihulls

windcraftmultihulls.com

Square One enhanced Windcraft’s existing website by integrating and automating newsletter sign-ups, building a dynamic sailboat inventory experience, and streamlining navigation. We also installed comprehensive analytics across its digital platform to support detailed monthly performance reporting and investment decisions grounded in data.

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Client

Tommy Clark

President, Windcraft, Windcraft Multihulls

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“Michael and Square One have done an outstanding job for us. He is responsive, creative, detailed, organized, and professional. My favorite part about working with Square One is being able to hand over a task or idea and know it will be handled with very little effort or time on my part. This is a huge time-saver and provides a level of confidence in service that is hard to find. Windcraft's program would not be where it is without Square One.”

What we do

Find the service your business needs next.

Start with a better website, more visibility, or a clearer way to follow up. We help service businesses across the U.S. connect the pieces as they grow.

Website design & management

A professional, mobile-friendly website with clear services, quote forms, hosting, and ongoing updates.

Explore website design

SEO & Google visibility

Service pages, search improvements, and Google Business Profile support that help customers find you in the areas you serve.

Explore SEO services

Google & Meta ads

Focused campaigns, relevant landing pages, and inquiry tracking so you can see what your ad spend brings in.

Explore paid advertising

Lead capture & CRM setup

Calls, forms, and ad inquiries organized in a CRM or simple tracker, with an owner and next step for each lead.

Explore lead capture

Email follow-up & reviews

Estimate reminders, review requests, and email or text campaigns that give past customers a reason to return.

Explore customer follow-up

Business automation

Connect your tools and reduce repetitive admin, from lead handoffs to report summaries, with review points for your team.

Explore business automation

Two ways to grow.

The usual way

  • Buy more leads before fixing where they leak.
  • Add another tool, then another.
  • A website, then silence.
  • Reports nobody acts on.
  • An agency that disappears after launch.

The Square One way

  • Find the constraint, then fix it.
  • One system at a time, in the right order.
  • Built and managed, we run it with you.
  • Reporting that drives the next move.
  • A team that's in it for the long haul.

Your questions, answered.

Yes. Square One is based in Florida and works with service businesses across the United States. We handle website design, marketing, and workflow projects remotely, with the work focused on your services and the locations you serve.